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Version 1.1 · effective 2026-09-30

Influencer Advertising Disclosure & Endorsement Policy

9. Influencer Advertising Disclosure & Endorsement Policy 1. Material Connections Creators must clearly disclose material connections to a brand when required, including payments, gifts, discounts, free products/services, employment, family/personal relationships, affiliate commissions, or other benefits that could affect how an audience evaluates an endorsement. 2. Clear and Conspicuous Placement Disclosures should be easy to notice and understand, placed with the endorsement itself, and adapted to the medium. Do not bury a disclosure after a “more” click, among unrelated hashtags, or only on a profile/About page when the sponsored message requires its own disclosure. 3. Truthful Experience Creators may not falsely claim to have used a product or describe an experience they did not have. Brands may not script claims that are false or unsupported and should reasonably monitor campaigns for compliance. 4. Fake Reviews and Influence Influrios prohibits creating, buying, selling, or knowingly using fake reviews, testimonials, followers, views, or other indicators of social-media in uence to misrepresent commercial in uence. Incentives for consumer reviews must not be conditioned on a required positive or negative sentiment where prohibited. 5. Platform Tools Influrios may provide disclosure reminders, labels, or campaign requirements. These tools are assistive and do not replace the creator’s and brand’s legal responsibilities. fi fi fi fl fl fl fl fl fl fl Influrios | Draft for Counsel Review | September 2026