← Legal Center9. Influencer Advertising Disclosure & Endorsement Policy
1. Material Connections
Creators must clearly disclose material connections to a brand when required, including payments, gifts, discounts, free
products/services, employment, family/personal relationships, affiliate commissions, or other benefits that could affect how an
audience evaluates an endorsement.
2. Clear and Conspicuous Placement
Disclosures should be easy to notice and understand, placed with the endorsement itself, and adapted to the medium. Do not
bury a disclosure after a “more” click, among unrelated hashtags, or only on a profile/About page when the sponsored message
requires its own disclosure.
3. Truthful Experience
Creators may not falsely claim to have used a product or describe an experience they did not have. Brands may not script
claims that are false or unsupported and should reasonably monitor campaigns for compliance.
4. Fake Reviews and Influence
Influrios prohibits creating, buying, selling, or knowingly using fake reviews, testimonials, followers, views, or other indicators
of social-media in uence to misrepresent commercial in uence. Incentives for consumer reviews must not be conditioned on a
required positive or negative sentiment where prohibited.
5. Platform Tools
Influrios may provide disclosure reminders, labels, or campaign requirements. These tools are assistive and do not replace the
creator’s and brand’s legal responsibilities.
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Influrios | Draft for Counsel Review | September 2026
Version 1.1 · effective 2026-09-30